Locally-owned businesses love to advertise on these fundraising cards. They get to support their local community as well as participate in free advertising. Even national companies and franchises love the free exposure.
Advertising can be one of the largest expenses that a company has to deal with. So when a free opportunity comes along, they love it. Advertising on these cards brings in new customers and repeat business. Though they are often happy to advertise, we do work hard to negotiate the best possible deal that we can for our customers.
Additionally, one of the things that sets EMI apart from some of the other fundraising companies, is that we offer 20 great discounts on our cards – and sometimes more if you add on the keytags. Other companies will often include 12-15 deals. But we take the extra time and effort to deliver a card that has real value and can raise real money for your group.
Once you’ve completed selecting the discount card that you want, you can leave selecting the advertisers up to us completely or suggest certain businesses. We will work hard to secure discounts at all of the places that you recommend.
We will then send you a proof of all of the offers and, as a part of our branding and design, we will custom design the layout with all of the offers and logos of the sponsors on the back side of the discount cards. We also make sure to include any necessary legal disclaimers and keep signed agreements on file from all of the advertising participants.
Now that the discount card is complete, let’s talk about how to sell the fundraising cards.